We work with you. We’re not looking to fill an invoice, or simply install a product. Instead, we work with developers, designers, architects, and customers to fulfill a vision. 3C is committed to seamlessly integrating into your flooring project while providing as much value as possible along the way.

 

With a combined 30-years of commercial flooring expertise, Travis Clutter and Brad Lisotto were ready for something different. No strangers to huge projects, tight deadlines, and complicated challenges, the two were not looking to make industry changes. Instead, they were looking to change the industry. 

With a penchant for quality, an eye for design, and meticulous attention to detail, the pair realized a dream first shared in the 6th grade - start a company together. Cal Coast Commercial (3C) was launched in 2017, built upon core values of friendship, truth, trust, and integrity. Their goal: "Utilize our signature strengths daily, in service to others, while having lots of fun.”

Clutter and Lisotto first met on the middle school playground. After connecting over their affection for cafeteria linoleum (not true), the two quickly became friends and haven’t drifted since. Experiencing rapid growth and sustained success for nearly two decades, Travis and Brad made the move to start 3C .

 

The Crew

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Travis Clutter
Partner

A veteran salesman, Travis has been serving commercial clients since 2002. He also filled the role of Vice President during parts of his 16 years with Universal Flooring. Travis, his wife Mira, and their small village of cats live in Huntington Beach. A former collegiate baseball player, Travis took his talents to the beach - Hawaii! Graduating from the University of Hawaii-Pacific as a team captain and all-league shortstop. Still active and busy, he enjoys hiking, traveling, playing golf, and working… seriously. He loves it. Make him do more of it

Brad Lisotto

Brad Lisotto
Partner

Brad jumped into commercial flooring in 2004, but first jumped into marriage with his significantly better-half Natasha. Together, they have a daughter Valentina to show for their efforts. An avid surfer and yogi, Lisotto is a former baseball, basketball, and football player that got old. However, he maintains a love for competition and a drive to be the best, which combines with Travis’ personality in near superhero ways. “No project is too small, no challenge too big… although I really prefer the bigger jobs, bring me more of those.”